For 26 years, SHG Musicshow has been the only Italian exhibition for musical instruments on an international scale. The exhibition, the real heart of the event, fills both floors of the Palazzo del Ghiaccio e Frigoriferi Milanesi, covering a total area of around 12,000 square metres where large companies rub shoulders with top craftsmen, stores, collectors, instrument makers and publishers. The original spirit of the market exhibition mingles with new institutional spaces, giving visitors the chance to know the different faces of the world of music. Originally devoted to the world of the guitar, the event has opened up over time to include drums and percussion, home and studio recording, pro audio, lighting and DJs.
More exhibition space, more exhibitors, more instruments and an even richer programme of events. Born around the world of the guitar, expanded over time with drums and percussion, the event now include other musical instruments and the worlds of recording and electronics. And in addition, an entire area of street food and craft beer to help visitors enjoy their day.
The world’s best production in 12,000-square-meters of musical instruments on two levels of guitars, basses, drums, percussions, amplifiers, effects and accessories of several types, ages and models whit live shows of the most Known and appreciated Italian and international musicians.
Updates in September 2018.